Executive Director, Growth & Business Planning
Craig Waltz oversees the Growth Team and initiatives and the Marketing Communications team within HealthCore. In this role, he is responsible for developing and implementing short- and long-term strategies for profitable growth through effective sales and marketing. Mr. Waltz leads and manages marketing and business strategy and related activities such as branding, collateral development, and conference strategy and company positioning.
Mr. Waltz has experience leading cross-functional teams in matrix structures to achieve sales and alliance goals. He also has expertise in clinical research and real-world evidence development which he actively applies to marketing and business development strategies to better meet the needs of HealthCore’s clients and collaborative partners.